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ALS Therapy Development Institute Launches 'Arrest ALS' A New Social Media Fundraising Campaign

New, Interactive Social Media Fundraising Campaign, Arrest ALS, Launched

The ALS Therapy Development Institute (ALS TDI) announced the launch of a new social media fundraising campaign called Arrest ALS™. Arrest ALS™ merges together the world’s most popular social media sites, such as Facebook and Twitter, with a fundraising web portal to create a new concept in online grass-roots fundraising.

Organizers are hoping for 100 participants and to raise more than $10,000 in 2012. All funds will support the research program at ALS TDI aimed at finding an effective therapy for amyotrophic lateral sclerosis (ALS), better known as Lou Gehrig’s disease.

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