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Facebook Leaves Behind Orkut In Brazil

Facebook Finally Beats Google’s Orkut … In Brazil

Facebook, following a year of whirlwind growth, overtook Orkut as Brazil’s most-popular social network in December.

Orkut is a social network that Google launched in 2004. Its popularity in Brazil, where 60% of Orkut’s users are based, led to it being hosted and managed by Google Brazil from 2008 onwards.

Facebook’s user base increased 192% during 2011, according to a comScore report released Tuesday. In December 2010, 12.4 million Brazilians visited One year later, that number skyrocketed to 36 million Brazilians.

Other News From Brazil

Linkedin Enters Latin America, Opens Office In Sao Paulo, Brazil

Facebook Leaves Behind Orkut In Brazil

Ahead Of Football World Cup And Olympics, Brazil Gains Social Media Momentum

Other News From Social Media Industry

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94% Of Managed Care Executives Believe That Social Media Is An Important Tool For Driving Consumer Engagement

Crain’s BtoB Announces Winners Of Third Annual Social Media Marketing Awards Program