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Facebook Leaves Behind Orkut In Brazil

Facebook Finally Beats Google’s Orkut … In Brazil

Facebook, following a year of whirlwind growth, overtook Orkut as Brazil’s most-popular social network in December.

Orkut is a social network that Google launched in 2004. Its popularity in Brazil, where 60% of Orkut’s users are based, led to it being hosted and managed by Google Brazil from 2008 onwards.

Facebook’s user base increased 192% during 2011, according to a comScore report released Tuesday. In December 2010, 12.4 million Brazilians visited Facebook.com. One year later, that number skyrocketed to 36 million Brazilians.



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