Keep Current on:
Educational Articles  Vendor
News  Industry Happenings
Real Company Examples
CONNECT  
Follow This!
SUBSCRIBE  
Follow This!

Carlsberg Rolled Out Next Stage Facebook Marketing Campaign For UEFA Euro 2012 Tournament

Carlsberg Unveils Euro 2012 Facebook Campaign

The beer brand, which has been a sponsor of the championships since 1988, will be inviting fans to undertake a series of football challenges to earn the chance to win tickets. One fan will also have the chance to present the Carlsberg man of the match award to the winning player at the final of next summer’s tournament, which takes place in Poland and Ukraine. The campaign will be supported on TV, outdoor, on-pack and on POS material. It follows the the first phase of the brewer’s Euro 2012 activity, dubbed “Get Behind England”, which has been running throughout England’s final three qualifying games.



Country
Other News From UK

SSTA Union Warns Teachers In Scotland About The Risk Of Using Social Networking Sites

Twitter Not Behind Fueling UK Riots But Helped To Mobilize Post Riot Clean Up, Study Shows

Social Media Is Rapidly Changing Customer Service Industry, Reveals Social Media Customer Service Report Conducted By TNS